The Kirby Signature Series represents an exciting new expansion built on Kirby's 110-year legacy of cleaning expertise and trusted performance. The Kirby Signature Series launches at retail and online with three primary models: the V530 upright vacuum, the C530 canister vacuum with turbo nozzle, and the C550 canister vacuum with Multi-Surface Power Nozzle. The Signature Series products are built to deliver powerful cleaning performance, lasting reliability, and whole-home versatility while complementing Kirby’s flagship Avalir Platinum S3 home cleaning system that will continue to be sold exclusively by our network of independent Authorized Distributors.

The Kirby Signature Series vacuums are designed and engineered in America, with manufacturing and assembly taking place overseas with best-in-class partners in Europe and Asia. These partners have been carefully vetted, building to Kirby quality standards. Kirby’s Avalir Platinum S3 home cleaning systems will continue to be Made in America by our dedicated team of Kirby employees at Kirby World Headquarters in Cleveland, Ohio.

Absolutely. The Kirby Signature Series were designed and engineered by the Kirby Company in Cleveland, Ohio with over 25,000 engineering hours dedicated to the development of the products along with extensive voice of customer testing, market analysis, concept/prototype reviews, and more. While these products are not made in America, they are manufactured with over 200 tooling casts designed and owned by Kirby, have gone through extensive performance and life cycle testing, and deliver on Kirby’s heritage of powerful cleaning, unmatched quality, and durability.

The new models combine Kirby's focus on performance, quality, and durability with modern design, refined technology, and features.The Signature Series products are built to compete with other premium vacuum brands sold at retail and online. Kirby’s Avalir Platinum S3 home cleaning systems remain a flagship product in Kirby’s portfolio with unique offerings including modular functionality (shampoos carpets, scrubs tile, polishes hardwood, etc.) and the backing of Kirby’s Factory Rebuild Program. For consumers seeking the ultimate in whole-home versatility and performance, our Legacy Series home cleaning systems remain an ideal choice and is available through Kirby’s network of independent Authorized Distributors.

Consumers increasingly research products online, compare features and performance, reference product reviews, and expect greater flexibility in how and where they shop. The Kirby Signature Series gives consumers new ways to discover and purchase Kirby products through a combination of digital and retail channels.The expansion into direct-to-consumer sales is part of Kirby's continued evolution, allowing the company to reach consumers through retail partners and online while continuing to build on its heritage of premium floor care with a dedicated Legacy Series product built for in-home demonstrations by our network of independent Authorized Distributors.